| Litzia certified by Microsoft
Litzia, LLC, a locally owned and operated business technology consulting firm, has achieved Microsoft's Small Business Specialist certification. To attain Small Business Specialist status, Litzia had to pass Microsoft's Small Business Sales and Marketing Skills assessment, designed to test the company's knowledge of the unique needs of the small-business market. In addition, at least one individual in the company had to pass a technical certification exam that measures the ability to design and implement solutions for small and medium- sized businesses using the Windows Server System. Established in 2005, Litzia delivers integrated information technology solutions. For more information on Litzia's services, call 714-0565 or visit www.litzia.com. .
CreditcardEmerchant.com Announces the 'Fast & Easy Merchant Account Package' for Online Business Owners and Small ...
CreditcardEmerchant.com is a provider of credit card merchant account processing services for online ecommerce businesses and traditional retail businesses. New Brunswick, NJ (PRWEB) November 13, 2007 -- In order to help small business owners simplify the process of accepting credit cards for their businesses, CreditcardEmerchant.com has announced their new "Fast & Easy Merchant Account Package." More information about the company is available at http://www.CreditCardEmerchant.com The "Fast & Easy Merchant Account Package" is now available to online businesses, as well as traditional retail stores and restaurants. "Choosing the right type of credit card merchant account can be difficult and time consuming, especially for new businesses owners who have never done this before," according to Chuck Irving, Director of Web Marketing for the company.
How to brand like the big guys
Scott Jungles is the owner of the PRstore (www.prstore.com) in Wilmington, a full-service marketing store offering advice and creative services to help small business owners establish and communicate their message and increase their sales. Contact him at (302)995-1944.Branding: why small businesses should act like big businessesMost of us recognize brands we use everyday. Picking coffee at Starbucks, visiting Trader Joe's for groceries or stopping by Home Depot for materials for the weekend home improvement project are things we often do without thinking.Yet the reason we buy something, visit a store or contribute to a particular effort is based on how we know about it, how we understand it, and how we value it — its brand. Even paying attention to something we know nothing about is a conscious decision and could be a rejection of known brands.Most brands we easily identify and use tend to be large, national companies.
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